Creative director Shekhar Kammula launched the first look of the intense emotional love story "Passion," directed by Arvind Joshua and starring young talents Sudheesh and Ankitha in the lead roles. The film is produced by Narasimha Yele, Umesh Chikku, and Rajeev Singh under the REDANT Creation banner.
Speaking at the first look launch press meet, director Shekhar Kammula said, "I've known Arvind Joshua since his Anand movie days. Even then, I sensed the storyteller, writer, and creator in him. He wrote a novel called 'Passion,' which I read and really liked. He wrote about his background in fashion, which makes it very authentic. This is a first-of-its-kind film, and I hope it achieves great success. Arvind has a great taste in music, and the script is very good. The producers are all newcomers, and they are making this film with a lot of passion. Congratulations to all of them. The poster design is excellent. All the very best to the entire team. Audiences always appreciate films with a new flavor, and I believe they will embrace this film wonderfully. Congratulations to the whole team."
MLC Arun Kumar said, "Greetings to everyone. Thank you to Chaya Publications for publishing this story as a novel before it became a movie. After reading the novel, everyone was inspired and understood the passion to bring it to the screen. This movie wouldn't have been possible without Shekhar Kammula's blessings. Despite his busy schedule, he came to support this film, and we thank him on behalf of everyone. I hope this film achieves great success."
Director Arvind Joshua shared, "'Passion' has a very large canvas. It's the original story of my own feelings about what happens when a commoner like me studies in a fashion college where the children of very big people study. I am an Ekalavya disciple of Shekhar Kammula Garu, and I have been on a journey with him for 20 years. Seeing Shekhar Kammula Garu's passion increased my respect for the film industry. Our producers were very supportive. Thank you to Chaya Publications for publishing this story as a novel before the film. DOP Suresh Natarajan is a main pillar of the film. Music director Sam Henry has given very good tunes; the audience is going to enjoy the songs. Gandhi Garu, a very big art director, came into this project with trust in me and delivered amazing work. As the title suggests, this is a love story filled with intense emotions. New talents Sudheesh and Ankitha have worked with a lot of passion. Their roles are fantastic. All the other actors have also given very good performances. This is a story that will connect with this generation. The movie will be in theaters soon. I request everyone to support us."
